SafetyBox

Client: SafetyBox Construction PPE Delivery Company | Role: Copywriter & Digital Strategist

SafetyBox is a home box delivery start-up serving the needs of workers in the construction trades. When you’re working on a job site having access to reliable PPE and safety gear is crucial. Employers don’t always act ethically and supply their staff with quality, durable, work gloves, ear plugs or safety glasses. The team behind SafetyBox began designing their own PPE for the market and needed a solid digital strategy to back their growth.

2 Min. Social Explainer Video: Trusted PPE Delivered

Old habits die hard, especially in an industry where trade secrets are passed down along family lines. Buying gloves and safety goggles online is a new buying behavior for this market and we needed a social video to not only explain the business model, but announce the brand too.

Art Direction: Eric Jurkovic

Product Packaging: Safety Box Ear Plugs

Ear Plugs are among the most commonly used pieces of PPE on construction sites, however due to their high-need and frequent usage they are often in short supplies. The dangers associated with foregoing protective ear plugs are grave, including total hearing loss and could lead to permanent disability.